Charlie Kirk’s Social Media Influence Grows After Tragic Death

Charlie Kirk delivers remarks at a Turning Point event in Mesa, Arizona, on September 4, 2024. Credit: Ross D. Franklin/AP

As highlighted by CNN

On Wednesday, Charlie Kirk’s widow and many of his supporters expressed hope that the politician’s voice would endure and become even more influential after his tragic death.

According to CNN, Kirk’s social media accounts rapidly gained millions of new followers within three days after his death.

Videos featuring Kirk’s political arguments that support President Trump and conservative priorities also showed rising views; many clips were being actively shared by fans.

The Spread of Influence and Audience Reaction

My husband’s voice will endure, and it will sound louder and clearer than ever, and his wisdom will endure.

– Erika, Charlie Kirk’s widow

The overall digital presence of Turning Point USA is also growing, indicating increased audience interest.

Charlie’s main Instagram account added about 3.5 million followers since his death; the podcast’s TikTok account has gained over 1.5 million followers; the main Facebook page has grown by more than 2.3 million followers.

On YouTube, the main channel now has 4.5 million subscribers, up from 3.8 million before the death. Turning Point USA’s YouTube audience also grew to 3.6 million subscribers, up from 3.3 million previously.

Kirk’s accounts, run by his team, were largely inactive after his death; however, SocialBlade data show a sharp spike in views and likes of existing content since midweek. Erika’s live stream on the main YouTube channel drew over 3.1 million views.

Charlie, I promise that your legacy will never die, my love, and I promise to make Turning Point USA the most remarkable cause this nation has ever seen.

– Erika, Charlie Kirk’s widow

She also said that the planned school tour for this semester will still go ahead.

YouTube videos about Kirk’s prior campus interactions drew millions of new viewers; the latest video titled “Charlie Kirk Delivers Major Setbacks at the University of California, San Diego” has about 4 million views, compared with 300 thousand before the shooting.

If everyone who is currently pushing to establish a TPUSA chapter does this and carries it out, then chapters will appear in almost every city in America; the numbers we’re seeing on our side are unreal.

– Alex Clark

This story is supplemented with additional material.

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